Marketing tools to ensure your success

In today’s world, an Internet presence is an essential requirement for the success of any business. To do this, it is important to develop an online marketing strategy that uses social networks, SEO, SEM, email marketing, etc.
Below we are going to present you the most important tools to carry out marketing strategies.

1. Mailchimp

It is very important to implement an email marketing strategy from the beginning.

Mailchimp is a very interesting tool for this, which will allow you to perform actions such as connecting to your store’s database, automating actions, combining different advertising systems and designing campaigns.

2. Google Analytics

Google Analytics allows you to track visits to all websites. Although it is often considered simply a tool for controlling website traffic, it has many benefits when combined with marketing.

This allows you, for example, to see at a glance whether the campaigns you are running on social networks generate traffic and use the data obtained to create new and better campaigns.

Google Analytics provides a variety of data, including visits, bounce rates, traffic sources, and more. With a little extra setup, you can set goals for contact form submissions, sales, and more.

3. HubSpot

HubSpot is a CRM designed to connect sales, customer service, and marketing teams in one tool. By integrating these areas, one can increase sales and optimize your inbound marketing strategy.

All of these features are intended to attract more qualified prospects in a given market.

4. Google Trends

It is a tool that allows you to know search trends in various places around the world. Thanks to Google Trends, one can search for different terms according to a purpose.

To use it, you must go to Google Trends and enter a topic or search term.
Finally, the tool displays all the results graphically.

5. Trello

Trello is a platform where you can create boards and customize them to your liking. In addition, the interface is very intuitive, making it very easy to modify.

When it comes to collaboration, this tool is ideal as you can share it with others and assign roles.